About

Kingston Designer

Our Mission and Values

At our core, we believe in integrity and teamwork. Our aim is to create lasting relationships with our clients built on trust and transparency. We work together, valuing input from every team member, to reach our goals and foster a collaborative environment that drives success.

Get to know us

Apps in the store
0
Websites Created
0
5 Star Reviews on Google
0
Brands created
0

Our Valued Clients

Brand Guidelines Leo Pixel Studios December 2023 1
Untitled June 12 2026 at 16.14.03
kingston designer CCT loyalist
Branding Design Kingston Designer scaled
Kingston Designer

Formerly Ali Horner Design

Hi, I’m Ali Horner.

I started Ali Horner Design because I got tired of watching good businesses get held back by bad branding. Not ugly branding, necessarily, just inconsistent. A logo that doesn’t match the website. A social feed that looks like three different companies took turns posting. I fix that.

I build brand systems that hold together everywhere your business shows up, so people trust you a little more every time they see you, instead of getting confused.

Today that means branding, packaging, and social media design for businesses across Kingston and the surrounding area.

Custom WordPress websites and apps for people who’d rather hand the technical part to someone else.

However, I’m also working toward my RGD designation. In preparation for the exam I have decided to operate at Kingston Designer instead of Ali Horner Design.

ali horner

Alexandria (Ali) Horner

Senior brand designer based in Ontario with 15+ years of experience in branding, apps, and website design. I support agencies and businesses with senior-level design and overflow capacity when teams need extra support.

Why?

Why? Because it’s not about me it’s about my clients, my audience. The people I am passionate about helping. People like you reading this right now! Head over to my services page and let’s get started!

Kingston Designer is still growing. As we take on bigger projects for bigger clients, I’m building out a small team of like-minded designers and developers to work alongside me. If that sounds like you, check out our careers page or reach out directly.

Client Testimonials

"Working with Ali has been a charm. She is a true professional, extremely knowledgeable and very creative. She is result-driven and takes our success at heart. Hard to find, so she's a keeper!"
"I can’t say enough good things about Ali Horner Design! She is so creative, professional and talented! She did a website for me and exceeded my expectations. It was as if she went directly into my brain and created what I was envisioning without saying a word to her! You won’t be disappointed and watch out for Ali. She has big things ahead of her!"
“Ali came through on a big project in a big way. She is very good at her job and I couldn't have secured a major investor without her timely and outstanding work.”
"Ali is a phenomenal talent! I recently worked with her to create a brand for my coaching company and she knocked it out of the park. Ali is great at interpreting a message into a cohesive and dynamic theme. She listened to the vision of my company and designed a brand that showcases that vision perfectly!"
"Ali was so receptive to the vision I had for my branding and website design, she used detail identifying modalities to nail it down and delivered the most perfect finished product! I was completely in awe. Ali is gifted in creative design, knowledgeable and presented her project timelines just as she forecasted. Those gifts and her passion shine through her work."
"Ali is wonderful to work with. She truly cares about her clients and is always there to assist in any way possible. Having been her client for almost 3 years now I can't say enough great things about her and her work ethic. Very very pleased!"
"The website for Winter Trailer Sales Ltd. was re-designed by Ali Horner Design in March of 2017 and we were EXTREMELY HAPPY with the end result. Ali was very professional and helpful not only during the initial set-up, but has been readily available to us for changes and questions since. Highly recommend this company!"
"Ali did a great job for us. She really understands and helps you to understand the importance of creating and establishing a brand identity. She is great to work with and will do her best to ensure that your brand is set up for success. A true SME in her field."
"Ali is extremely creative and brings fantastic ideas to the table! If you're looking to improve your online presence, you need Ali in your corner!"

FAQ

Every project gets a quote based on scope, so the numbers on the services page are starting points, not fixed prices. Branding and identity starts at $2,500, ongoing design support starts at $800/month, social media marketing starts at $1,200/month, packaging design starts at $1,800, custom cookbooks and e-books start at $2,500, and app design and development starts at $10,000 CAD plus tax.

You’ll get a firm number after a quick chat about what you actually need.

 Fill out the contact form or send me a message on WhatsApp or email with what you’re looking for. From there we’ll hop on a call to talk through scope, and I’ll send over a quote and agreement.

Yes, 50% upfront before work begins, with the balance due on the schedule set out in your agreement. No work starts without a signed agreement in place first.

Once you’ve worked with me before, you’ll be able to log into your client account, pick the service you need, review and sign off on the project, and pay your deposit to get things moving, no need to start from scratch every time.

Each project includes a set number of revision rounds, outlined in your agreement. Need more than that? Extra rounds are billed separately, just ask.

For branding and marketing, yes, that’s what the ongoing support and social media packages are for. For apps, post-launch support and maintenance aren’t included by default, but can be added to your agreement. Websites are supported through monthly retainers as well.

It depends on scope, but I’ll give you a realistic timeline once we’ve talked through your project. Keep in mind that timely feedback on your end keeps things moving, delays on your side mean delays on the delivery date.

App design and development pricing covers iOS only. Android is a separate project with its own quote and timeline, so let us know if you need both.

A full business plan, a monetization strategy, and access to my development team, all starting at $10,000 CAD plus tax.

Yes, and it’s expected. I’ll ask that your content be as accurate and complete as possible before we start designing, since I’m not responsible for the outcome of recipes or instructions once the book is published.

How We Create Together

We kick things off with a friendly chat. We dive into your ideas and goals to make sure we capture what you’re really looking for.